A new 3D main image got Erica’s shower rod selling
3D model built from scratch
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Colorways, with the angle chosen by shopper polls
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Orders since, from A+ content to 3D video
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This item has been selling well since we launched the new Main Image. Job well done!
Filip RidelbergEricsindustrier AB
Brand · EricaMarket · SwedenCategory · Home and bathroomServices · 3D modeling, Amazon main image
01
The brand
Ericsindustrier makes steel shower curtain rods and laundry hoists in Sweden, sold under the Erica brand with a lifetime warranty.
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The brief
Filip ran shopper polls on his listing, and the verdict was that the rod looked cheap, even plastic. That’s the opposite of a Swedish steel product with a lifetime warranty. He asked for a luxury lifestyle main image that shows the real build quality.
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What we delivered
A 3D model of the rod, built from scratch
A concept PDF before any rendering
Luxury main images in black, white and grey
Alternate angles, so Filip could let shopper polls pick the winner
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Gallery
Before · Old main image
After · New 3D main image
Colorway · Black
Colorway · White
Colorway · Grey
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The outcome
Filip’s first reaction: “Wow, these look great. Thank you so much!” A month after launch he reported the rod was selling well. A year later he called it “our best selling product.” Erica has since ordered 3D listing images, A+ content, assembly manuals, 3D videos and EU translations.
Trustpilot
“High quality delivery, short delivery times, great value for money. Will be back for more business shortly.”
